The online website Amazon recently
bought the digital comic book reading app comiXology, which is a platform for reading digital comic books and
graphic novels. According to Amazon’s Vice President of content
acquisition and independent publishing, David Naggar the ‘two companies share a passion
for reinventing reading in a digital world.” ComiXology was the
highest grossing non-game iPad app in 2013 and sold 4 million pages of comic book and graphic
novels..
This partnership will help gain more popularity for this app as well as gaining more comic book fans.
This partnership will help gain more popularity for this app as well as gaining more comic book fans.
As a user of this app, I believe this
buy out will help comiXology gain more popularity and downloads. But why only
comiXology and not the Marvel or DC apps? If Amazon bought these other two
powerhouses, will they potentially receive a wider audience if Amazon purchased
them? If they were bought out, I think more people would read about their
favorite comic book characters and get invested in the characters’ history rather
than seeing them on the silver screen.
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